Story no.70InternationalOngoingSales and market +1Notable Several countries (5)31 Oct → 5 Nov15 facts · 28 art.
German premium automakers face collapse of sales in China
German premium carmakers, including Mercedes-Benz, BMW, Audi, Porsche and Volkswagen, are experiencing a sharp decline in their sales and exports in China, where the share of foreign brands has fallen below 30% in favor of local manufacturers. This downturn is affecting the entire Chinese market and is pushing the groups to cut costs, adapt their local production and revise their strategies. In Germany, cost-cutting measures and competition from premium Chinese brands are intensifying; in the United States, European automakers are seeking a growth driver but are posting mixed results, while the British press is mainly following this pivot toward the US market.
In brief
Ongoing story bringing together 15 events involving Mercedes-Benz, BMW, Audi and 10 more, in 5 countries (Chine, Allemagne, États-Unis and 2 more), followed from 31 October 2026 to 5 November 2026. 28 articles from 16 sources (sales and market, plants, jobs and earnings); last updated on 5 November 2026 at 08:12.
National stories
Timeline
newest firstDot = severity
- 06h24
LatestRésultats mitigés aux États-Unis pour les constructeurs premium européens
Les constructeurs premium européens publient des résultats contrastés sur le marché américain, alors que la faiblesse persistante du marché chinois continue de peser sur leurs performances.
dmnews.co.uk
- 06h00
European premium carmakers turn to the US market
Facing declining sales in China, European premium carmakers such as JLR, Audi and Volvo are betting on the United States with large SUVs and local plants. This strategy aims to offset the end of China's golden age.
autocar.co.uk
In figures
Countries concerned
Several countries (5)
Brands concerned
Official figures
- Mercedes-Benz · 71,871 reg. (EU + EFTA + UK, Sept 26) · 83 recall(s) in 12 months
- BMW · 67,640 reg. (EU + EFTA + UK, Sept 26) · 82 recall(s) in 12 months
- Audi · 58,574 reg. (EU + EFTA + UK, Sept 26) · 42 recall(s) in 12 months
- Porsche · 7,180 reg. (EU + EFTA + UK, Sept 26) · 15 recall(s) in 12 months
Key figures
Amounts cited$4 billion · £3bn
Highest number recorded in 2 article(s), automatically extracted: please check sources.
Sources by country and language
Press country
| Articles | Outlets | |
|---|---|---|
| China | 9 | 7 |
| United States | 8 | 3 |
| Germany | 6 | 5 |
| France | 2 | 2 |
| United Kingdom | 2 | 2 |
| Netherlands | 1 | 1 |
Languages
| Articles | Outlets | |
|---|---|---|
| Chinese | 9 | 7 |
| English | 8 | 5 |
| German | 6 | 5 |
| French | 2 | 2 |
| Dutch | 1 | 1 |
| Spanish | 1 | 1 |
| Italian | 1 | 1 |
Country of the outlet (not of the topic), inferred from its address and language. Each outlet counts once per row.
Further reading
Go up the thread
Events in the story
- Volkswagen et Mercedes-Benz accusent de fortes chutes de ventes en Chine5 Nov
- Résultats mitigés aux États-Unis pour les constructeurs premium européens5 Nov
- European premium carmakers turn to the US market5 Nov
- Chine : les ventes de BMW et Porsche importées chutent de 49 % en septembre4 Nov
- Mercedes-Benz explique sa stratégie chinoise, présentée comme un terrain d'entraînement4 Nov
- Les nouvelles stratégies chinoises des constructeurs européens jugées insuffisantes4 Nov
- Chinese premium car brands try again to establish themselves in Germany3 Nov
- Les constructeurs premium allemands sous pression en Chine3 Nov
- Foreign automakers' market share in China falls below 30%2 Nov
- Les ventes de Mercedes chutent de 31 % en Chine au dernier trimestre2 Nov
Related stories
Marques et groupes concernés
Countries concerned