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Story no.70InternationalOngoingSales and market +2Notable Several countries (5)31 Oct → 7 Nov21 facts · 48 art.

Chinese carmakers gain ground against German premium brands in China

In China, local carmakers are gaining the upper hand over Volkswagen, BMW and Mercedes-Benz, with foreign brands' share of the market falling below 30%. German premium carmakers are experiencing sales declines, with Mercedes-Benz recording -31% in the last quarter and imported BMW and Porsche models down 49% in September. European carmakers' strategies to rebuild their positions in China are considered insufficient, while Mercedes-Benz is banking on AI and local production. In the United States, European premium carmakers such as JLR, Audi and Volvo are turning to this market with SUVs and local plants, but results are mixed; in Germany, Chinese premium brands are relaunching their efforts to establish a presence.

In brief

Ongoing story bringing together 21 events involving Mercedes-Benz, BMW, Audi and 12 more, in 5 countries (Chine, Allemagne, États-Unis and 2 more), followed from 31 October 2026 to 7 November 2026. 48 articles from 20 sources (sales and market, plants, jobs and earnings, electric and batteries); last updated on 7 November 2026 at 18:20.

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Timeline

newest first

Dot = severity

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In figures

The activity

21 facts

Latest activity 1 hour ago

31 Oct7 Nov

Countries concerned

Brands concerned

Official figures

  • Mercedes-Benz · 71,871 reg. (EU + EFTA + UK, Sept 26) · 84 recall(s) in 12 months
  • BMW · 67,640 reg. (EU + EFTA + UK, Sept 26) · 82 recall(s) in 12 months
  • Audi · 58,574 reg. (EU + EFTA + UK, Sept 26) · 42 recall(s) in 12 months
  • Volkswagen · 120,214 reg. (EU + EFTA + UK, Sept 26) · 60 recall(s) in 12 months

Key figures

Amounts cited$4 billion · £3bn

Highest number recorded in 2 article(s), automatically extracted: please check sources.

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Sources by country and language

Press country

ArticlesOutlets
China1411
Germany98
United Kingdom97
United States83
France33
Australia11
Japan11
Netherlands11
South Africa11
Unknown country11

Languages

ArticlesOutlets
English1912
Chinese1411
German98
French33
Dutch11
Spanish11
Italian11

Country of the outlet (not of the topic), inferred from its address and language. Each outlet counts once per row.

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Further reading