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Story no.12InternationalOngoingSales and market +3Serious Several countries (6)30 Oct → 7 Nov27 facts · 79 art.

Toyota calls on Japanese automakers to unite against Chinese competition

Toyota has urged Japanese automakers to band together in the face of pressure from Chinese players, as production by Japanese brands in China fell by 46.5% over the first nine months of 2026 and their market share there dropped to 10.7%. The manufacturer nevertheless reported a semi-annual operating profit of 2,038 billion yen, exceeding expectations thanks to hybrid sales in the United States and favorable exchange rates, while acknowledging China as a weak point. It intends to regain market share there through increased local sourcing and a new generation of electric vehicles, while Honda suffers marked declines and Nissan sees its Sylphy sales collapse. National differences focus mainly on China, where details cover drops in production and sales, and on Japan and the United States, where domestic sales for Honda and the support of hybrids for Toyota's results are highlighted.

In brief

Ongoing story bringing together 27 events involving Toyota, Honda, Nissan and 10 more, in 6 countries (Chine, Japon, États-Unis and 3 more), followed from 30 October 2026 to 7 November 2026. 79 articles from 21 sources (sales and market, plants, jobs and earnings, electric and batteries and 1 more); last updated on 7 November 2026 at 16:00. Figures reported: 860107 vehicles.

National stories

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01

What is established

Method

Confirmed(5)

Sources disagree(1)

  • Decline in Japanese production in China over six years

Single source so far(5)

  • Toyota's sales in China fell by nearly 20% in September 2026. (according to autodaily.co.kr)
  • Japanese passenger car production in China dropped by 46.5% between January and September 2026. (according to forococheselectricos.com)
  • Toyota's production in China declined by 40.7% year-on-year, yet still accounts for more than 60% of the Japanese volume. (according to forococheselectricos.com)
  • Toyota partnered with BYD to launch an electric sedan in China. (according to Mashable)

Updates(3)

  1. 1 Nov, 20h29New official figure: Toyota's global production for April-September 2026 at 4.89 million units (-2%).
  2. 1 Nov, 20h29New official figure: Toyota's global BEV sales for January-September 2026 at 309,766 units (+127.4%).
  3. 1 Nov, 20h29New official figure: Toyota's global sales for September 2026 at 860,107 units (-2.2%), the third consecutive month of decline.

AI cross-check of the headlines and extracts of 31 articles (22 outlets) · “confirmed” = reported by at least two independent outlets, or by the manufacturer’s official press room · 1 Nov, 20h29

Checked on the web(3)

Automatic web search, official sources first · “contradicted” only when an official source is cited

02

Background

Method

Context and reference points, separate from the story's news. Every item links to its source; updated on 31 Oct

Key terms

New Energy Vehicle
Vehicle category whose propulsion does not directly use a conventional internal combustion engine; it notably includes hydrogen vehicles, which use chemical transformation of dihydrogen as a propulsion energy source, often via a fuel cell. Wikipedia
Residual Value
Value of an asset after deducting depreciation related to wear or obsolescence; in accounting, it corresponds to the acquisition cost reduced by the amortization applied over its useful life. Wikipedia
03

Timeline

newest first

Dot = severity

04

In figures

The activity

27 facts

Latest activity 4 hours ago

21321324
30 Oct6 Nov

Countries concerned

Brands concerned

Official figures

  • Toyota · 79,386 reg. (EU + EFTA + UK, Sept 26) · 82 recall(s) in 12 months
  • Honda · 9,182 reg. (EU + EFTA + UK, Sept 26) · 61 recall(s) in 12 months
  • Nissan · 25,097 reg. (EU + EFTA + UK, Sept 26) · 45 recall(s) in 12 months
  • Mitsubishi Motors · 2,961 reg. (EU + EFTA + UK, Sept 26) · 8 recall(s) in 12 months

Key figures

860,107
véhicules

Amounts cited779.6 billion yen · $4.91 billion · Y932.0 billion · $169.6 · 2,236.4 billion yen

Highest number recorded in 11 article(s), automatically extracted: please check sources.

05

Sources by country and language

Press country

ArticlesOutlets
China3119
Japan1610
South Korea139
United States54
Unknown country33
Germany21
Spain21
United Kingdom22
Australia11
Brazil11
Canada11
Greece11
Pakistan11

Languages

ArticlesOutlets
Chinese3018
English1715
Japanese1510
Korean129
Portuguese22
Spanish21
Unknown11

Country of the outlet (not of the topic), inferred from its address and language. Each outlet counts once per row.

06

Further reading

Events in the story