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Former Mercedes executive takes the helm at BMW Japan
Kintaro Ueno, who moved from Mercedes-Benz to BMW, reflects on his transfer to the presidency of BMW Japan six months after an appointment that shook up the sector.
Japan: New car sales decline for the first time in seven months
New vehicle registrations in Japan fell in October, marking the first drop in seven months, weighed down by weakness in kei mini-vehicles.
Stellantis Japon importera le Ram 1500 Limited, 100 unités en 2027
Jeep imports the Wrangler 392 Moab to Japan
Ryo Hirakawa remplace Esteban Ocon chez Haas au Grand Prix du Mexique
Antonelli désigne le Grand Prix du Japon comme le tournant de sa saison 2026
In Brazil, the Volkswagen Jetta GLI receives a discount of 28,500 reais
The 231-hp Jetta GLI is offered with a discount of 28,500 reais in Brazil, placing it at the same price level as competing Japanese sedans.
Audi Japan launches the new plug-in hybrid RS5
Audi Japan presented the new RS5 in plug-in hybrid form on September 29, 2026, with sales starting October 20 and a biturbo V6 engine.
Une Toyota Corolla électrique se profile
Nissan adds the Aura NISMO Black Limited to its range in Japan
Nissan offers in Japan a special Aura NISMO Black Limited series, black-dominated and equipped with additional equipment.
Information about a Toyota Celica return sparks reactions in Japan
The Japanese press is relaying information about a possible revival of the Toyota Celica, sparking numerous reactions on social media.
Japan: Updated delivery times for the Toyota HiAce raise questions among dealers
Following the July 2026 update of the HiAce, rumors of order cancellations are circulating, and Japanese dealers are citing deliveries pushed back to next year.
JTEKT achieves 97.1% success rate in random picking thanks to physical AI
Japanese supplier JTEKT announces a 97.1% success rate for a random picking operation driven by physical AI within its production processes.
New test drive of the Mazda 6e
Lexus markets the partially updated RX in Japan
Lexus launched a revised version of the RX on September 30, 2026, featuring a reworked chassis, enhanced comfort and safety equipment, and a standard digital rearview mirror.
Suzuki sales in Japan in September 2026 by model
Suzuki sold 16,088 Spacia, 8,158 Hustler, 5,756 Jimny Nomad, and 5,308 Wagon R units in Japan in September 2026.
Kia partners with MK Holdings to develop its PBV business in Japan
Kia has signed a memorandum of understanding with Japanese taxi operator MK Holdings to deploy its purpose-built vehicles (PBV) in the Japanese market.
Blitz launches adjustable suspension for the facelifted Nissan Fairlady Z
Japanese tuner Blitz markets the DAMPER ZZ-R series of adjustable shock absorbers designed for the Nissan Fairlady Z following its facelift.
Toyota and Waymo reportedly preparing an electric bZ robotaxi tested in Japan in 2027
Toyota is reportedly preparing a robotaxi version of its bZ electric vehicle as part of its agreement with Waymo, with trials and deployment in Japan next year.
Review of the Aston Martin Vanquish 25, special edition with 835 hp
A Japanese media outlet reviews the Vanquish 25, a special edition presented by Aston Martin in the UK in July 2026, featuring a twin-turbo V12 engine producing 835 hp.
The Mitsubishi Pajero tops 5,500 pre-orders before its launch in Japan
Le retour du Mitsubishi Pajero relance l'espoir d'un Pajero Junior
Des rendus d'un Mitsubishi Pajero trois portes suscitent l'attente au Japon
Facelifted Honda Vezel: the G 4WD trim, the cheapest in the range
Honda launched the facelifted Vezel in Japan on October 23, 2026. The G 4WD trim, the only version under 3 million yen, focuses on comprehensive equipment with heated seats as standard.
Peugeot reintroduces diesel 308 in Japan
Peugeot is relaunching the 308 BlueHDi 1.5-liter in Japan, discontinued in 2024, starting at ¥4.89 million, announced during a brand event.
New Honda CBR500R FOUR sparks reactions on social media
The new Honda CBR500R FOUR model, particularly its livery and sound, is generating reactions among Japanese internet users.
Honda prepares to relaunch the Integra Type S in Japan
Japanese press reports the imminent arrival in Japan of the new Honda Integra Type S, featuring 320 hp, a turbo VTEC engine, and a 6-speed manual transmission, approximately 16 years after the model's discontinuation.
A rare Mercedes E36 AMG estate reappears in the United States
A rare Mercedes E36 AMG estate, originally intended for the Japanese market, has reappeared with a dealer near New York, attracting collectors.
Test drive of the Nissan Fairlady Z NISMO in Japan
Japanese press tests the Nissan Fairlady Z NISMO, now approaching 10 million yen, and questions the model's future.
Blitz launches a strut bar for the Mazda Roadster RF
Japanese tuner Blitz is marketing a strut bar designed for the Mazda Roadster RF, intended to fully exploit the model's suspension capabilities.
Subaru launches the improved version of the Crosstrek in Japan
Subaru is marketing the facelifted Crosstrek in Japan, featuring a powerful hybrid powertrain, and is gathering feedback from dealerships.
Daihatsu: September 2026 sales in Japan
Daihatsu sold 12,158 Tantos, 6,298 Move Canvases, and 5,821 Moves in Japan in September 2026, while Mira e:S volumes doubled compared to the previous month.
Japan considers revising safety standards to approve Level 4 and Level 5 autonomous vehicles
Japan is preparing a revision of its automotive safety certification standards to enable mass production of Level 4 and Level 5 autonomous driving vehicles.
EMT, coentreprise de Chery, dévoile sa kei car électrique Emta pour le Japon
Chinese electric vehicles make slow progress in South Korea and remain struggling in Japan
BRP presents the 2027 Can-Am Spyder in Japan
BRP Japan is organizing a media launch event for the 2027 Can-Am Spyder three-wheeler on November 11, 2026, in Tokyo.
Mercedes recalls over 10,000 C-Class and E-Class vehicles in Japan
Mercedes-Benz is recalling over 10,000 C-Class and E-Class vehicles in Japan due to a risk of engine shutdown.
Mercedes-Benz launches a limited edition V-Class in Japan with only 100 units
Mercedes-Benz is offering a special series V220d Exclusive Long Grand Suite in Japan, limited to 100 units, featuring a rear partition, a 40-inch screen and a refrigerator.
Honda launches the special Stepwagon e:HEV SPADA Black Edition series in Japan
Honda is marketing a special Black Edition version of its Stepwagon e:HEV SPADA minivan on October 16, 2026, featuring black trim, dedicated aluminum wheels, and second-row heated seats as standard.
Daihatsu updates options for the e-Atrai electric van in Japan
On November 2, 2026, Daihatsu announced changes to certain factory options for its e-Atrai electric light commercial vehicle, including a new large screen.
Japan releases new car registrations for October
The Japan Automobile Dealers Association (JADA) reveals new vehicle sales figures for the month of October.
Six Japanese Motorhomes with Unusual Features Presented
A selection of six Japanese motorhomes is presented, including a Nissan model offered in 270 configurations and a version equipped with a bathroom in the trunk.
A Japanese client customizes his BYD Yangwang U9X
A Japanese businessman is having one of the 30 BYD Yangwang U9X hypercars, priced at $2.9 million, customized.
Cadillac launches black version of Escalade reserved for Japan
Cadillac is offering in Japan an all-black version of its Escalade, not sold in the United States.
Suzuki overtakes Honda and becomes the second Japanese manufacturer in global sales
Suzuki now outranks Honda in the ranking of Japanese manufacturers by global sales volumes, settling into second place behind Toyota.
Suzuki e SKY kei EV arrives in Japan at 1.55 million yen
Japan: Commercial vehicle sales rise in October for five manufacturers
All five Japanese commercial vehicle manufacturers recorded an increase in their sales in October.
A new luxury 4x4 with 544 hp arrives on the European market
An off-roader weighing nearly three tonnes, boasting 544 hp and equipped with the ZERO label, debuts in Europe at a competitive price against Japanese models.
Alpine A290 electric launched in Japan on November 19
The Alpine A290, a 218 hp electric sports city car derived from the Renault 5, will be sold in Japan starting November 19, 2026.
Toyota adds two-wheel-drive PHEV version to RAV4 in Australia
Toyota Australia is adding a GXL 2WD PHEV trim to the RAV4, with 121 km of electric range, marketed in the first quarter of 2027. This front-wheel-drive version does not exist in Japan.