# Hyundai highlights its hydrogen strategy at World Hydrogen Expo 2026 > In South Korea, Hyundai plans to present a commercial hydrogen fuel cell system for commercial vehicles at World Hydrogen Expo 2026 and reaffirms its ambition to move from automaker to energy supplier. Tata Daewoo Mobility also unveils there a prototype of a Maxen hydrogen-engine tractor developed with Kolon Spaceworks, while the Hydrogen Council hails the South Korean model and Hyundai's supply chain. In Brazil, a Hyundai executive defends hydrogen despite the high price and lack of stations, with the Nexo SUV having been in trials there since 2025. South Korea thus concentrates the industrial announcements, Brazil illustrating the commercial barriers, and China covers the file without a detailed national sub-event provided. **In brief**: Ongoing story bringing together 5 events involving Hyundai, Hyundai Motor Group, Tata Daewoo and 1 more, in 2 countries (Corée du Sud, Brésil), followed from 31 October 2026 to 5 November 2026. 20 articles from 8 sources (electric and batteries); last updated on 5 November 2026 at 23:00. - Status: ongoing - Scope: International - Category: Electric and batteries - Countries: Corée du Sud, Brésil - Brands: Hyundai, Hyundai Motor Group, Tata Daewoo, Tata Motors - First detected: 31 October 2026 at 18:27 - Updated: 5 November 2026 at 23:00 - Web page: https://mecapress.com/stories/161-hyundai-highlights-its-hydrogen-strategy-at-world-hydrogen-expo-2026 ## National stories (2) - South Korea — 3 country-specific events, 11 articles - China — 0 country-specific event, 7 articles ## Sources by country and language - South Korea: 11 articles, 5 outlets - China: 7 articles, 6 outlets - Brazil: 1 articles, 1 outlets - United States: 1 articles, 1 outlets **Languages**: Korean (11), Chinese (7), Portuguese (1), English (1) ## Timeline (5 events) ### 31 October 2026 — [Hyundai to present commercial hydrogen fuel cell system at World Hydrogen Expo 2026](https://mecapress.com/events/451-hyundai-to-present-commercial-hydrogen-fuel-cell-system-at-world-hydrogen-expo.md) Hyundai plans to unveil at the World Hydrogen Expo 2026 a commercial hydrogen fuel cell system for commercial vehicles, extending its hydrogen commercialization strategy. 6 sources, 13 articles · KINTEX, Goyang — Corée du Sud ### 3 November 2026 — [Tata Daewoo présente un camion Maxen à moteur hydrogène avec Kolon](https://mecapress.com/events/2789-tata-daewoo-presente-un-camion-maxen-a-moteur-hydrogene-avec-kolon.md) Tata Daewoo Mobility dévoile au World Hydrogen Expo 2026 de Goyang un prototype de tracteur Maxen à moteur hydrogène développé avec Kolon Spaceworks. 3 sources, 3 articles · Goyang, KINTEX — Corée du Sud ### 5 November 2026 — [La patronne du Hydrogen Council salue le modèle sud-coréen de l'hydrogène](https://mecapress.com/events/4515-la-patronne-du-hydrogen-council-salue-le-modele-sud-coreen-de-l-hydrogene.md) Au World Hydrogen Expo 2026 à Goyang, la CEO du Hydrogen Council Ivana Jemelkova a qualifié l'industrie sud-coréenne de l'hydrogène de modèle, en soulignant la technologie et la chaîne d'approvisionnement du groupe Hyundai. 2 sources, 2 articles · KINTEX, Goyang — Corée du Sud ### 5 November 2026 — [Hyundai persiste dans l'hydrogène et veut devenir fournisseur d'énergie](https://mecapress.com/events/4528-hyundai-persiste-dans-l-hydrogene-et-veut-devenir-fournisseur-d-energie.md) Hyundai maintient sa stratégie hydrogène et compte passer du statut de constructeur à celui de fournisseur d'énergie. 1 sources, 1 articles · Corée du Sud ### 5 November 2026 — [Hyundai défend l'hydrogène au Brésil malgré le manque de clients](https://mecapress.com/events/5250-hyundai-defend-l-hydrogene-au-bresil-malgre-le-manque-de-clients.md) Un dirigeant de Hyundai affirme que le véhicule à hydrogène n'est pas mort mais reconnaît que le prix élevé et le manque de stations freinent les ventes. Le SUV Nexo est en essais au Brésil depuis 2025. 1 sources, 1 articles · Brésil — Brésil, Corée du Sud --- Cite as: Mecapress, “Hyundai highlights its hydrogen strategy at World Hydrogen Expo 2026”, https://mecapress.com/stories/161-hyundai-highlights-its-hydrogen-strategy-at-world-hydrogen-expo-2026 Methodology: https://mecapress.com/methodology