# Japan: kei cars account for 37.1% of the market in September, hybrids at 53.2%

> In September 2026 in Japan, kei cars accounted for 37.1% of new car sales, SUVs fell to 26.6%, hybrids represented 53.2%, and electric vehicles 3.0%.

**In brief**: Sales and market event (severity: low) involving Toyota, Nissan and Daihatsu, in Japon, first detected on 1 November 2026 at 10:00. Reported by 1 source (4 articles), last updated on 1 November 2026 at 22:10.

- Category: Sales and market
- Severity: Low
- Countries: Japon
- Brands: Toyota, Nissan, Daihatsu
- First detected: 1 November 2026 at 10:00
- Updated: 1 November 2026 at 22:10
- Web page: https://mecapress.com/events/1141-japan-kei-cars-account-for-37-1-of-the-market-in-september-hybrids-at-53-2

## Sources (4 articles)

- [【2026年9月新車販売動向】軽自動車のシェア37.1％に拡大！ SUVは26.6％に低下、HV53.2％・EV3.0％ - 月刊自家用車WEB](https://news.google.com/rss/articles/CBMiYkFVX3lxTE4zcXVldVVGZ214WjRJWUdTVWpSSlY2a25tMTJzNXVUdU8xWEZjc2lYdFdFRVRxR25kYkRDcU9iTzlCSndNQkxkTVdOQXVUQXd2TExfMmFhUHVIalpTSUxSZTRR?oc=5) — 月刊自家用車WEB, 1 November 2026 at 10:00
- [【2026年9月新車販売動向】軽自動車のシェア37.1％に拡大！ SUVは26.6％に低下、HV53.2％・EV3.0％ - 月刊自家用車WEB](https://news.google.com/rss/articles/CBMiUEFVX3lxTE5kRkhHWVhGQzdtd0xEV3ZLM1F6YVcxYkMwZDBTbTJ6STBsd2dPUV9FUUZmRzJrZDltUW5pLWVzX2dycG1VQjNGcnhuS1FpQ0gt?oc=5) — 月刊自家用車WEB, 1 November 2026 at 10:00
- [【2026年9月新車販売動向】軽自動車のシェア37.1％に拡大！ SUVは26.6％に低下、HV53.2％・EV3.0％ - carview!](https://news.google.com/rss/articles/CBMiiAFBVV95cUxNQklaQV9KZGdOSWVncGFwaVQ5ZTJlWTVIYUpuejE3RGJYZ3dsU2puNktEVWlsYTJxRXVYZ2hEaUNOX0I2cUVFbl9OOGNGZk14MXRyRG4tQkNQVmF4NGxJOEtyaFNDekxEcEtTd01sYUhvbXVDNVU4ang3TUhncmdQaUJLcmtUV3Ay?oc=5) — carview!, 1 November 2026 at 22:10
- [【2026年9月新車販売動向】軽自動車のシェア37.1％に拡大！ SUVは26.6％に低下、HV53.2％・EV3.0％ - carview!](https://news.google.com/rss/articles/CBMilAFBVV95cUxPWEZvejhoODlMM0hPYjlteERRMGFwLUlPZjdVSmtnVS1QV0JyeHdQYU1uODZGOFduMHBnakJ4X0VhbC1Cb1pwNmhRUUtTWnFMLW1qRnVGN1ZFZWUyODRJQzFuclFZcDRnN1hwdThjTzRMZF9CcFFaVm5FcnRrRm5naGxKNXZmREJtclB6Z1hwelBIVFFB?oc=5) — carview!, 1 November 2026 at 22:10

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Cite as: Mecapress, “Japan: kei cars account for 37.1% of the market in September, hybrids at 53.2%”, https://mecapress.com/events/1141-japan-kei-cars-account-for-37-1-of-the-market-in-september-hybrids-at-53-2
Methodology: https://mecapress.com/methodology
